
Okay, so it might take more than a sign in a restaurant captured by Flickr user Loren Javier at a Disneyland restaurant to say that Mickey Mouse has finally gone green but at least it's a start! They are urging you to save the plastic baskets from your lunch for re-use and that's definitely a step in the green direction.
What else is helping one of the world's biggest companies to go green-ish? How about some eco-friendly souvenirs available for sale in downtown disney? They are getting in some of my favorite family friendly eco-chic products at a Disney store called Tren-D at Disneyworld such as purses made from candywrappers or seat belts that have been reclaimed from wrecks. I think a seat belt bag may just have to make it onto my wish list...
The Disney company as a whole has been working hard to become more eco-friendly and that's a huge deal when you're talking about such a massive company. They are working on reducing plastic bag usage at all of their stores and events. They recommend not using plastic wrap or plastic bags. If you go to your local Disney store, chances are that you'll see that most products are wrapped in plastic and that they do not charge for plastic bags. They're talking the talk but I'd like to see them walk the walk if you know what I mean.
They have a classroom based program that helps kids to discover a love of science, teamwork and competition by joining an environmental competition. It's a free program that actually does look pretty cool. You can check it out here. The bad parts are that it's only available for grades 4 through grade 6 and that it is only available to American students. Very strange to have something called a Disney planet challenge to be only open to classrooms in the United States.
They are (and have been for quite some time) heavily involved in conservation efforts throughout the world (not just in the U.S.A.!). Their projects are many and far ranging. They are, of course, also heavily publicized efforts but if they are doing some good then they deserve all of the good press I guess. Their conservation efforts support non-profit charities that are working with eco-systems, wildlife and communities.
They are also involved in promoting environmental awareness to kids. To me, this is one of the most important things to promote to kids. In reality, today's kids are going to have to deal appropriately with whatever mess the planet is in when they inherit it from their parents generation. These kids are going to need to know the issues, understand them backwards and forwards and be brainstorming ways of trying to negate all of the damage that has already been done.
Could Disney be more eco-friendly? YES!!! However, I think it's important to recognize the efforts that the company is making. They may only be tiny steps but at least they are in the right direction which is more than I can say for other companies that make money from our kids!
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